5 reasons to invest in a copywriter for your product descriptions

Are you selling online? Here are 5 reasons why your e-commerce product descriptions merit some attention.

1. Keep Google happy

The internet powers that be are not big fans of duplicated content. In fact, they hate it. If you’re copying and pasting product descriptions from your suppliers – and their other customers are doing the same – Google is likely to think you’re a content-thieving spammer. Continue reading