Give some Valentine’s Day love to your web content

Since it is Valentine’s Day, Voz has decided to give you some encouragement to rekindle the flame with your website copy. Here are a few vaguely romantic tips…

Have some alone time
That’s right: just you and your web content. Sit down for a heart-to-heart and make sure your relationship is still as strong as you thought. Are you still pulling together in the same direction in joyous union or has one of you moved on? Don’t go breaking things off just yet though. Your web content can change – it can be what you want it to be. Continue reading

Copywriting: probably the cheapest SEO product you will buy

Search engine optimisation is still a bit of an unknown quantity. It is becoming increasingly trendy to drop the phrase into conversation and even into job descriptions, but how much do you really know about SEO?

The problem with this emerging trade is the lack of professionals with tangible qualifications to support their bold claims. Any number of SEO company websites boast that they will get you ranking at the top/on the first page of Google for your chosen keywords.

I am always left pondering how there is ever any room left on the first page of search results if everyone sticks to their solemn promise! Continue reading